Category Integrated Campaign

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Any reason is a good reason

Nestlé - Gallak

Projects Our challenge Launch a new variety of Galak and enter the very competitive BiteSize segment. Our solution We took the “irresistible white chocolate treat” brand positioning and pushed it further.  Galak balls are so irresistible that each daily…

That’s normal

Fédération Wallonie Bruxelles Précarité étudiant

Projects Our challenge 220.000 students could be in a precarious situation during their studies. There is help available, set up by the Fédération Wallonie Bruxelles, but it is not known enough. Asking for help can be difficult for different reasons:…

#DONTLETUSDOWN

Nestlé - Merci

Projects Our challenge There is an average of 30.000 tons of litter per year on the streets of Belgium. How can we encourage people to throw away their rubbish in the right bin? Our solution We did it by changing Perrier,…

Alors on sort !

Bruxelles Environnement - Sortez vos poubelles

Projects Our challenge Educate Brussels citizens about the multiple rules regarding the different colored garbage bags and encourage them to follow the right rules. Our solution What is as fancy as going out? Taking out your garbage bags, of…

BXL FC

Projects Our challenge After working on its awareness and positioning for two years, Bruxelles Formation wanted to develop an activating campaign to recruit new trainees for some of their courses. There was a need to refresh and modernize these…