Category Integrated Campaign

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Your first times

Projects Our challenge Being a Family Allowances Fund is tough. You know families rarely switch funds. And you know your benefits are irrelevant, because they are identical everywhere. So, you’re all fighting for the same audience of young parents.…

They did it again

Projects Our challenge Even though alcohol-free beer is becoming increasingly popular, many consumers still associate 0.0% with less taste and less pleasure. As if it’s just one big compromise. Which is a shame, because that’s not necessarily true. Take Carlsberg…

Creating memories since 1925

Projects Our challenge Nestlé has been in Belgium for 100 years. A milestone the brand wanted to celebrate in a big way. There was just one small problem: why should consumers care? To avoid the classic corporate celebration (yawn),…

Relax and change the world

Projects Our challenge You already do a lot to protect the planet every day: you cycle instead of driving, you don’t eat meat, you buy second-hand clothes… But, what about sustainable banking? With Triodos, for instance. Now, sustainable banking…

BXL FC

Projects Our challenge After working on its awareness and positioning for two years, Bruxelles Formation wanted to develop an activating campaign to recruit new trainees for some of their courses. There was a need to refresh and modernize these trainings.…

Do the right thing

FORM TS Prevention campaign seondfloor

Projects Our challenge Few people who have a housekeeper think about this: using cleaning products can lead to serious health issues. From skin irritations to long-term respiratory problems. It’s the constant contact with chemicals, you see, and also the…

For the best dads in the world

Campaign Krefel Father's Day secondfloor

Projects Our challenge How do you stand out at a moment when every competitor and even non-competitors communicate at that same moment? That was the big challenge for Krëfel when many families in Belgium got ready to celebrate Father’s Day.…

That’s normal

Fédération Wallonie Bruxelles Précarité étudiant

Projects Our challenge 220.000 students could be in a precarious situation during their studies. There is help available, set up by the Fédération Wallonie Bruxelles, but it is not known enough. Asking for help can be difficult for different reasons:…