charlotterihon

charlotterihon

BXL FC

Projects Our challenge After working on its awareness and positioning for two years, Bruxelles Formation wanted to develop an activating campaign to recruit new trainees for some of their courses. There was a need to refresh and modernize these trainings.…

EX-deals

Secondfloor Saint Valentin Campaign Krefel

Projects Our challenge Ah, Valentine’s Day, a true celebration of love. But also, unfortunately, a true celebration of the biggest clichés humankind has ever come up with: big red hearts, roses, more big red hearts. Surely we could approach Valentine’s…

Do the right thing

FORM TS Prevention campaign seondfloor

Projects Our challenge Few people who have a housekeeper think about this: using cleaning products can lead to serious health issues. From skin irritations to long-term respiratory problems. It’s the constant contact with chemicals, you see, and also the…

For the best dads in the world

Campaign Krefel Father's Day secondfloor

Projects Our challenge How do you stand out at a moment when every competitor and even non-competitors communicate at that same moment? That was the big challenge for Krëfel when many families in Belgium got ready to celebrate Father’s Day.…

More than just a cleaning job

FORM TS Campaign secondfloor

Projects Our challenge Housekeeping didn’t have one problem, but two: not only did this kind of work pass completely under the radar of young job seekers under 26, it was also perceived as not very rewarding. Obviously, the first…

Chut

CHUT for WAPA secondfloor campaign

Projects Our challenge In the dense landscape of NGOs, only the big ones draw the most attention. WAPA (War-Affected People’s Association) is not one of them. They battle against the use of child soldiers and for their reintegration in…

Fifty fifty

Valipac Campaign secondfloor

Projects Our challenge If companies don’t know how to reduce waste, recycle more efficiently and contribute to sustainability, they lose money and, honestly, we all lose a bit of our future. Now, there’s a website that provides practical tips…