RMB Rebranding
Projects Our challenge Reposition the RMB and its ageing logo, which no longer corresponded to the new dynamics of the company, which was elected Media Sales House of the Year in 2022, and to the evolution of its business…
Category Brand Strategy
Krëfel Rebranding
Projects Our challenge • Rejuvenate and modernize the brand.• Make KRËFEL appealing in a world that never ceases to evolve.• Grow from a rational positioning, which lacks differentiation, to a more emotional and proximity positioning. Our solution Reposition KRËFEL…
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